launch a new information and recruiting tool for Amazon to educate potential service providers and provide qualified leads.

Project Goals

Attract and help qualify potential DSP’s (delivery service providers ) and establish a unique, identifiable brand presence for Amazon and create a design and messaging framework that can scale for future program changes

The Stakes

As part of the discovery phase, interviews were conducted with ten key members of the logistics team allowing us to gain a deeper understanding of how their business functioned. Interviewees were representatives from the U.S./U.K. teams encompassing product managers, designers and developers

Focus

Strategy, Information Architecture, Stakeholder interviews, Creative Direction, UX, UI

Services

Strategy, Design, Content, Development